Evil Media Distribution Centre @ the New Institute


Recently formed in Rotterdam, The New Institute (with a truly inspired name indeed) is hosting YoHa‘s Evil Media Distribution Centre in a show called The Ruin.

51 people were invited to choose a so-called grey medium and to write a short text about it. This text was then presented together with the object in a cabinet of curiosities that at the same time evoked associations with a distribution centre. Evil Media Distribution Centre is a response to the book Evil Media (2012) by Matthew Fuller and Andrew Goffey. In that book the authors argue for a broader notion of media and a deeper, more complex understanding of how these grey media influence the way we behave, think and perceive.

The project was installed earlier at Transmediale 2013 in Berlin, Walter Langelaar of moddr_ contributed Object: 24 – HTML Forms.